{
  "affiliate_slug": "nature-made",
  "brand": {
    "brand": "Nature Made",
    "brand_id": "brand:nature-made",
    "conditional_mean_gis": 83.40793684215268,
    "coverage": 0.5384615384615384,
    "eligible_sku_count": 13,
    "formulation_n": 13,
    "named_formulation_n": 5,
    "opacity_share": 0.07692307692307693,
    "scored_formulation_n": 7,
    "unmatchable_formulation_n": 1
  },
  "brand_profile": {
    "cfu_spread": {
      "excluded": 0,
      "max": 10000000000,
      "median": 5000000000,
      "min": 1000000000,
      "n": 5,
      "of": 8,
      "of_label": "organism rows on its labels"
    },
    "form_mix": {
      "Capsule": 2,
      "Gummy or Jelly": 1,
      "Other (e.g. tea bag)": 1,
      "Tablet or Pill": 1
    },
    "form_mix_of": 5,
    "named_strain_count": 3,
    "named_strains": [
      "299v",
      "IS-2",
      "SD-5674"
    ],
    "potency_mix": {
      "through_expiry": 3,
      "unstated": 5
    },
    "potency_mix_of": 8,
    "price_per_day_spread": {
      "excluded": 0,
      "max": 0.96,
      "median": 0.96,
      "min": 0.96,
      "n": 1,
      "of": 5,
      "of_label": "published products of this brand"
    },
    "priced_products": 1,
    "printed_claims_avg": 2,
    "printed_claims_of": 5,
    "products": 5,
    "reformulations": 4
  },
  "claims": [
    {
      "checked_at": "2026-09-20T00:00:00Z",
      "claim_id": "claim:b--nature-made:brand.skus",
      "denominator": 13,
      "denominator_status": "ok",
      "denominator_unit": "formulation groups",
      "entity_id": "brand:nature-made",
      "number": 13,
      "page_id": "b--nature-made",
      "provenance": "brand_index.csv",
      "query": "eligible_sku_count and all observed formulation groups by brand",
      "query_commit": "90a5050d2327baae3d738638237b48fb29cb01b0",
      "query_id": "brand.skus",
      "query_links": [],
      "rows_after_dedupe": 13,
      "rows_before_dedupe": 13,
      "rule_id": "brand.skus",
      "sentence": "Nature Made has 13 eligible SKUs and 13 formulation groups among labels in the NIH DSLD snapshot (Sep 2026).",
      "snapshot_hash": "b7633f732437b71d37c215a03b19abfa8c91d45411579d976d6a926a0140339a",
      "status": "ok",
      "template_id": "brand.skus",
      "values_json": "{\"denominator\": 13, \"labels\": \"labels in the NIH DSLD snapshot (Sep 2026)\", \"name\": \"Nature Made\", \"number\": 13, \"share\": \"100.0%\", \"window\": \"NIH DSLD snapshot Sep 2026\"}",
      "window": "NIH DSLD snapshot Sep 2026"
    },
    {
      "checked_at": "2026-09-20T00:00:00Z",
      "claim_id": "claim:b--nature-made:brand.naming",
      "denominator": 13,
      "denominator_status": "ok",
      "denominator_unit": "formulation groups",
      "entity_id": "brand:nature-made",
      "number": 5,
      "page_id": "b--nature-made",
      "provenance": "brand_index.csv; organism_rows.csv",
      "query": "union of formulation IDs with any printed designation by brand",
      "query_commit": "90a5050d2327baae3d738638237b48fb29cb01b0",
      "query_id": "brand.naming",
      "query_links": [],
      "rows_after_dedupe": 5,
      "rows_before_dedupe": 13,
      "rule_id": "brand.naming",
      "sentence": "5 of 13 Nature Made formulation groups have at least one printed strain designation (38.5%) in the NIH DSLD snapshot Sep 2026.",
      "snapshot_hash": "b7633f732437b71d37c215a03b19abfa8c91d45411579d976d6a926a0140339a",
      "status": "ok",
      "template_id": "brand.naming",
      "values_json": "{\"denominator\": 13, \"labels\": \"labels in the NIH DSLD snapshot (Sep 2026)\", \"name\": \"Nature Made\", \"number\": 5, \"share\": \"38.5%\", \"window\": \"NIH DSLD snapshot Sep 2026\"}",
      "window": "NIH DSLD snapshot Sep 2026"
    },
    {
      "checked_at": "2026-09-20T00:00:00Z",
      "claim_id": "claim:b--nature-made:brand.opacity",
      "denominator": 13,
      "denominator_status": "ok",
      "denominator_unit": "formulation groups",
      "entity_id": "brand:nature-made",
      "number": 1,
      "page_id": "b--nature-made",
      "provenance": "brand_index.csv; composite.csv",
      "query": "brand formulation groups whose representative composite is scored_with_unmatchable_E",
      "query_commit": "90a5050d2327baae3d738638237b48fb29cb01b0",
      "query_id": "brand.opacity",
      "query_links": [],
      "rows_after_dedupe": 1,
      "rows_before_dedupe": 13,
      "rule_id": "brand.opacity",
      "sentence": "1 of 13 Nature Made formulation groups were scored using the available matching evidence (7.7%) in the NIH DSLD snapshot Sep 2026.",
      "snapshot_hash": "b7633f732437b71d37c215a03b19abfa8c91d45411579d976d6a926a0140339a",
      "status": "ok",
      "template_id": "brand.opacity",
      "values_json": "{\"denominator\": 13, \"labels\": \"labels in the NIH DSLD snapshot (Sep 2026)\", \"name\": \"Nature Made\", \"number\": 1, \"share\": \"7.7%\", \"window\": \"NIH DSLD snapshot Sep 2026\"}",
      "window": "NIH DSLD snapshot Sep 2026"
    },
    {
      "checked_at": "2026-09-20T00:00:00Z",
      "claim_id": "claim:b--nature-made:brand.index",
      "denominator": 13,
      "denominator_status": "ok",
      "denominator_unit": "formulation groups",
      "entity_id": "brand:nature-made",
      "number": 7,
      "page_id": "b--nature-made",
      "provenance": "brand_index.csv",
      "query": "mean numeric representative GIS and numeric-score coverage over all brand formulations",
      "query_commit": "90a5050d2327baae3d738638237b48fb29cb01b0",
      "query_id": "brand.index",
      "query_links": [],
      "rows_after_dedupe": 7,
      "rows_before_dedupe": 13,
      "rule_id": "brand.index",
      "sentence": "Nature Made: conditional Brand Index 83.41 from 7 of 13 formulation groups with numeric Gut Index Scores (53.8%); unscored groups remain outside the mean. Window: NIH DSLD snapshot Sep 2026.",
      "snapshot_hash": "b7633f732437b71d37c215a03b19abfa8c91d45411579d976d6a926a0140339a",
      "status": "ok",
      "template_id": "brand.index",
      "values_json": "{\"denominator\": 13, \"index\": \"83.41\", \"labels\": \"labels in the NIH DSLD snapshot (Sep 2026)\", \"name\": \"Nature Made\", \"number\": 7, \"share\": \"53.8%\", \"window\": \"NIH DSLD snapshot Sep 2026\"}",
      "window": "NIH DSLD snapshot Sep 2026"
    }
  ],
  "cohort_manifest_sha256": "3a8805d95e34cbd3ccdc36613e5bbcd4a75c17b7e07e420b65aa54f786a13400",
  "cohort_wave": "2026-09-20-w2",
  "compared_with": [],
  "entity_id": "brand:nature-made",
  "formula_version": "gis_v1",
  "generated_at": "2026-09-20T00:00:00Z",
  "label_versions": [
    {
      "brand": "Nature Made",
      "censored": "1",
      "diff_flags_json": "{}",
      "effective_from": "",
      "effective_to": "",
      "entry_date": "2013-02-25",
      "label_version_id": "19067",
      "link_confidence": "",
      "observation_kind": "detailed",
      "observed": "1",
      "observed_at": "2013-02-25",
      "off_market_date": "",
      "prev_version_id": "",
      "product": "Digestive Health Probiotic",
      "record_key": "72821243fbefe153ce7f512c99fcf0d5c61330887b1f1a8013390d650cf7dbc9",
      "relationships_json": "[]",
      "sku_id": "sku:digestive-health-probiotic-19067",
      "upc": "0 31604 02760 5"
    },
    {
      "brand": "Nature Made",
      "censored": "1",
      "diff_flags_json": "{}",
      "effective_from": "",
      "effective_to": "",
      "entry_date": "2013-03-25",
      "label_version_id": "19071",
      "link_confidence": "",
      "observation_kind": "detailed",
      "observed": "1",
      "observed_at": "2013-03-25",
      "off_market_date": "",
      "prev_version_id": "",
      "product": "Triple Probiotic",
      "record_key": "8d6571e2c9c7fe26fad28126226b4ff042cf020431c4ab14fb4ed33aa6c0a192",
      "relationships_json": "[{\"type\":\"Image difference, same product\",\"labelId\":71299}]",
      "sku_id": "sku:triple-probiotic",
      "upc": "0 31604 02660 8"
    },
    {
      "brand": "Nature Made",
      "censored": "1",
      "diff_flags_json": "{}",
      "effective_from": "",
      "effective_to": "",
      "entry_date": "2017-02-24",
      "label_version_id": "71299",
      "link_confidence": 0.6,
      "observation_kind": "detailed",
      "observed": "1",
      "observed_at": "2017-02-24",
      "off_market_date": "",
      "prev_version_id": "19071",
      "product": "Triple Probiotic",
      "record_key": "6ca39d959e4586e84b410b61cbc3ab89546987203402f0d841729d56b8c1994c",
      "relationships_json": "[{\"type\":\"Image difference, same product\",\"labelId\":19071}]",
      "sku_id": "sku:triple-probiotic",
      "upc": ""
    },
    {
      "brand": "Nature Made",
      "censored": "1",
      "diff_flags_json": "{}",
      "effective_from": "",
      "effective_to": "",
      "entry_date": "2018-07-25",
      "label_version_id": "179454",
      "link_confidence": "",
      "observation_kind": "light",
      "observed": "1",
      "observed_at": "2018-07-25",
      "off_market_date": "",
      "prev_version_id": "",
      "product": "TripleFlex",
      "record_key": "9afa8ee6621e607869cec4882ab6b904eb2834526243e801f686a784ecb573ca",
      "relationships_json": "[]",
      "sku_id": "sku:tripleflex",
      "upc": ""
    },
    {
      "brand": "Nature Made",
      "censored": "1",
      "diff_flags_json": "{}",
      "effective_from": "",
      "effective_to": "",
      "entry_date": "2018-08-31",
      "label_version_id": "179987",
      "link_confidence": "",
      "observation_kind": "light",
      "observed": "1",
      "observed_at": "2018-08-31",
      "off_market_date": "",
      "prev_version_id": "",
      "product": "Fiber Adult Gummies",
      "record_key": "b1d53bc53eb86b0479cb949033bb82b543836a714fef0776fe5daf7109ab5bd1",
      "relationships_json": "[]",
      "sku_id": "sku:fiber-adult-gummies",
      "upc": ""
    },
    {
      "brand": "Nature Made",
      "censored": "1",
      "diff_flags_json": "{}",
      "effective_from": "",
      "effective_to": "",
      "entry_date": "2018-08-31",
      "label_version_id": "180260",
      "link_confidence": "",
      "observation_kind": "light",
      "observed": "1",
      "observed_at": "2018-08-31",
      "off_market_date": "",
      "prev_version_id": "",
      "product": "TripleFlex",
      "record_key": "13c7f01cc3fdd309235a9d900fcd2552a37bd37d61bb3dac2d36c11af2a9430b",
      "relationships_json": "[]",
      "sku_id": "sku:tripleflex-180260",
      "upc": ""
    },
    {
      "brand": "Nature Made",
      "censored": "1",
      "diff_flags_json": "{}",
      "effective_from": "",
      "effective_to": "",
      "entry_date": "2018-08-31",
      "label_version_id": "180289",
      "link_confidence": "",
      "observation_kind": "detailed",
      "observed": "1",
      "observed_at": "2018-08-31",
      "off_market_date": "",
      "prev_version_id": "",
      "product": "Digestive Probiotics Advanced Dual Action",
      "record_key": "50b72271b2efff38a05a3c240cc078d59eda8a0e8de83eb7f6819c80ccfe5e4c",
      "relationships_json": "[{\"type\":\"Image difference, same product\",\"labelId\":180290}]",
      "sku_id": "sku:digestive-probiotics-advanced-dual-action",
      "upc": "0 31604 04188 5"
    },
    {
      "brand": "Nature Made",
      "censored": "1",
      "diff_flags_json": "{}",
      "effective_from": "",
      "effective_to": "",
      "entry_date": "2018-08-31",
      "label_version_id": "180290",
      "link_confidence": 0.6,
      "observation_kind": "detailed",
      "observed": "1",
      "observed_at": "2018-08-31",
      "off_market_date": "",
      "prev_version_id": "180289",
      "product": "Digestive Probiotics Advanced Dual Action",
      "record_key": "55a3864a2a996ac08767637d42304d852261105a4311b74b1eb8c66bdc4a3e04",
      "relationships_json": "[]",
      "sku_id": "sku:digestive-probiotics-advanced-dual-action",
      "upc": "0 31604 04189 2"
    },
    {
      "brand": "Nature Made",
      "censored": "1",
      "diff_flags_json": "{}",
      "effective_from": "",
      "effective_to": "",
      "entry_date": "2018-09-21",
      "label_version_id": "179801",
      "link_confidence": "",
      "observation_kind": "detailed",
      "observed": "1",
      "observed_at": "2018-09-21",
      "off_market_date": "",
      "prev_version_id": "",
      "product": "Acidophilus Probiotics",
      "record_key": "ef5809752dde3383ceaf76966b57726ee46e35e456630a9592041f94c9e8451d",
      "relationships_json": "[]",
      "sku_id": "sku:acidophilus-probiotics",
      "upc": "0 31604 02761 2"
    },
    {
      "brand": "Nature Made",
      "censored": "1",
      "diff_flags_json": "{}",
      "effective_from": "",
      "effective_to": "",
      "entry_date": "2018-09-21",
      "label_version_id": "180293",
      "link_confidence": "",
      "observation_kind": "detailed",
      "observed": "1",
      "observed_at": "2018-09-21",
      "off_market_date": "",
      "prev_version_id": "",
      "product": "Digestive Probiotics + Multivitamins Women's Dual Action",
      "record_key": "d7872d6fb0fcf05f41d75bc00b3275d724f28ff71bde32c05f3e808a94b72942",
      "relationships_json": "[]",
      "sku_id": "sku:digestive-probiotics-multivitamins-women-s-dual-action",
      "upc": "0 31604 04190 8"
    },
    {
      "brand": "Nature Made",
      "censored": "1",
      "diff_flags_json": "{}",
      "effective_from": "",
      "effective_to": "",
      "entry_date": "2018-09-21",
      "label_version_id": "180336",
      "link_confidence": "",
      "observation_kind": "detailed",
      "observed": "1",
      "observed_at": "2018-09-21",
      "off_market_date": "",
      "prev_version_id": "",
      "product": "Digestive Probiotics Daily Balance 10 Billion",
      "record_key": "f7259d41cff9f2d2708e01528ccf5931029099d86abb5e6714d6d47e810e3a7b",
      "relationships_json": "[]",
      "sku_id": "sku:digestive-probiotics-daily-balance-10-billion",
      "upc": "0 31604 04232 5"
    },
    {
      "brand": "Nature Made",
      "censored": "1",
      "diff_flags_json": "{}",
      "effective_from": "",
      "effective_to": "",
      "entry_date": "2018-09-21",
      "label_version_id": "180385",
      "link_confidence": "",
      "observation_kind": "detailed",
      "observed": "1",
      "observed_at": "2018-09-21",
      "off_market_date": "",
      "prev_version_id": "",
      "product": "Digestive Probiotics + Energy B12 Dual Action",
      "record_key": "2cfb2bc4fefcc32c73c0b1237cab25d4981d1f058c3ced02038f661771a03634",
      "relationships_json": "[]",
      "sku_id": "sku:digestive-probiotics-energy-b12-dual-action",
      "upc": "0 31604 04288 2"
    },
    {
      "brand": "Nature Made",
      "censored": "1",
      "diff_flags_json": "{}",
      "effective_from": "",
      "effective_to": "",
      "entry_date": "2022-04-11",
      "label_version_id": "268025",
      "link_confidence": "",
      "observation_kind": "light",
      "observed": "1",
      "observed_at": "2022-04-11",
      "off_market_date": "",
      "prev_version_id": "",
      "product": "Triple Flex Triple Strength",
      "record_key": "460256417742d031e1581f37052ab445cb98d03f5652759c4da2c95c254bc0b1",
      "relationships_json": "[]",
      "sku_id": "sku:triple-flex-triple-strength",
      "upc": ""
    },
    {
      "brand": "Nature Made",
      "censored": "1",
      "diff_flags_json": "{}",
      "effective_from": "",
      "effective_to": "",
      "entry_date": "2022-06-16",
      "label_version_id": "271076",
      "link_confidence": "",
      "observation_kind": "light",
      "observed": "1",
      "observed_at": "2022-06-16",
      "off_market_date": "",
      "prev_version_id": "",
      "product": "Triple Flex Triple Strength",
      "record_key": "2d14815b56a2a0ae709ee5418caff5cc0558f1c4a8b4de6891ae8c4e31f66c0d",
      "relationships_json": "[]",
      "sku_id": "sku:triple-flex-triple-strength-271076",
      "upc": ""
    },
    {
      "brand": "Nature Made",
      "censored": "1",
      "diff_flags_json": "{}",
      "effective_from": "",
      "effective_to": "",
      "entry_date": "2024-07-25",
      "label_version_id": "313843",
      "link_confidence": "",
      "observation_kind": "light",
      "observed": "1",
      "observed_at": "2024-07-25",
      "off_market_date": "",
      "prev_version_id": "",
      "product": "Prebiotic Fiber Powder",
      "record_key": "60087805d9c53abc55cd61fa904775f69d7c06fd7c607a0037b6d44056bca1a9",
      "relationships_json": "[]",
      "sku_id": "sku:prebiotic-fiber-powder",
      "upc": ""
    }
  ],
  "name": "Nature Made",
  "organisms_carried": [
    {
      "name": "Lactiplantibacillus plantarum",
      "products": 2,
      "route": "/s/lactiplantibacillus-plantarum/"
    },
    {
      "name": "Lactiplantibacillus plantarum 299v",
      "products": 2,
      "route": "/s/lactiplantibacillus-plantarum-299v/"
    },
    {
      "name": "Bifidobacterium lactis",
      "products": 1,
      "route": "/s/bifidobacterium-lactis/"
    },
    {
      "name": "Bifidobacterium lactis SD-5674",
      "products": 1,
      "route": "/s/bifidobacterium-lactis-sd-5674/"
    },
    {
      "name": "Bacillus coagulans",
      "products": 1,
      "route": "/s/bacillus-coagulans/"
    },
    {
      "name": "Bacillus coagulans IS-2",
      "products": 1,
      "route": "/s/bacillus-coagulans-is-2/"
    },
    {
      "name": "Bifidobacterium bifidum",
      "products": 1,
      "route": "/s/bifidobacterium-bifidum/"
    },
    {
      "name": "Bifidobacterium longum",
      "products": 1,
      "route": "/s/bifidobacterium-longum/"
    },
    {
      "name": "Lactobacillus gasseri",
      "products": 1,
      "route": "/s/lactobacillus-gasseri/"
    },
    {
      "name": "Lactobacillus acidophilus",
      "products": 1,
      "route": "/s/lactobacillus-acidophilus/"
    }
  ],
  "organisms_carried_total": 10,
  "page_id": "b--nature-made",
  "page_type": "brand",
  "panels": [],
  "product_pages": [
    {
      "duplicate_name": false,
      "gis": 73,
      "latest_label_id": "179801",
      "name": "Nature Made Acidophilus Probiotics",
      "route": "/p/acidophilus-probiotics/"
    },
    {
      "duplicate_name": false,
      "gis": 95.275,
      "latest_label_id": "19067",
      "name": "Nature Made Digestive Health Probiotic",
      "route": "/p/digestive-health-probiotic-19067/"
    },
    {
      "duplicate_name": false,
      "gis": 81.83889122840202,
      "latest_label_id": "180385",
      "name": "Nature Made Digestive Probiotics + Energy B12 Dual Action",
      "route": "/p/digestive-probiotics-energy-b12-dual-action/"
    },
    {
      "duplicate_name": false,
      "gis": 76.94166666666666,
      "latest_label_id": "180290",
      "name": "Nature Made Digestive Probiotics Advanced Dual Action",
      "route": "/p/digestive-probiotics-advanced-dual-action/"
    },
    {
      "duplicate_name": false,
      "gis": 61.75000000000001,
      "latest_label_id": "71299",
      "name": "Nature Made Triple Probiotic",
      "route": "/p/triple-probiotic/"
    }
  ],
  "related_reports": [
    {
      "name": "Potency basis census",
      "route": "/reports/potency-basis-census/"
    },
    {
      "name": "Supplier code network",
      "route": "/reports/supplier-code-network/"
    },
    {
      "name": "Label designation changes",
      "route": "/reports/label-designation-changes/"
    }
  ],
  "related_tools": [
    {
      "name": "DSLD product check",
      "route": "/check/"
    }
  ],
  "release": "2026-09-20",
  "route": "/b/nature-made/",
  "score_scale": 100,
  "source_sha256": "b7633f732437b71d37c215a03b19abfa8c91d45411579d976d6a926a0140339a",
  "weights": {
    "A1": 0.45,
    "A2": 0.55
  }
}
